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http://www.prweek.com/thisweek/index.cfm?ID=217379&site=1 Here's an article on writing for the web: http://www.blonnet.com/ew/2003/02/19/stories/2003021900160200.htm http://www.newsday.com/business/ny-biz-india0707.story here's an article that appeared on yours truly in Times of India a couple of years ago... NEWS Miles to go... MEERA JOHN BANGALORE: There are success stories and success stories. Some are riveting, yet others hold you spellbound and some are ordinary in comparison. But success stories are inspiring, without exception. A reader of this newspaper, Sunil Robert called the other day to say how inspired he was by the stories of some persons featured in this column __ stories of sweat and toil, of braving the worst odds with a smile to come out on top. We got talking and before long Sunil's own success story unfolded. Twelve years ago, when he finished school in Hyderabad, Sunil, like most other youngsters his age, was all fire and drive to achieve big things. He set himself lofty goals. But life which was on a somewhat even keel till then, took an unexpected somersalt, grounding his high-flying aspirations. It was frustrating to see his dreams dashed. But Sunil learnt early of life's unpredictability __ that some factors are simply beyond one's control. Experience taught him however, that with the right attitude one can circumvent most problems, by simply learning to come to terms with them and then moving on. Rather than brood over his adversities, Sunil dealt with problems and picked himself up from there. And it worked. After school, he decided to pursue in right earnest his desire to become a chartered accountant ... a job he saw as both lucrative and with a certain social standing. But destiny had other plans in store for him. Due to a crisis in the family he had to set aside his plans for higher studies, and plunge into a Sales job at the age of 17, to bring in the bread. Expectedly, he was not just disappointed, he was dejected over plans going awry. While his peers enrolled in colleges, there he was "selling water purifiers door-to-door!" He turned a rebel, taking it out on his family most of all. It was trying times, and as he looks back, he is grateful to a spiritual awakening in him at that juncture that finally set things straight emotionally. Sometimes it takes adversities in life to bring out the fighter in you. Sunil decided he would not dunk problems but face them headon. And he resolved he would overpower them. He did just that and there was no stopping him. In the most difficult circumstances, he took along his studies with his almost round-the- clock job. After graduation at the Open University in Hyderabad, he enrolled for an MBA at the Osmania University. Then followed a Bachelors and a Masters in Communications at the university. "I was a full-time student and a full-time working person bundled together," he recalls heroically. Ofcourse, the grind paid off as he widened horizons by getting into radio and television compering and finally struck up a paying job in Advertising. After a season of disappointments and difficulties, things started looking up for Sunil. Today he is Marcom (Marketing Communications) Manager with a multi-national company Acer India (Pvt) Limited, based in Bangalore and is a major decision maker for his company. Contented and well settled in life, he takes it as his social responsibility to inspire youngsters of life's realities through sessions in career guidance and inter-personal relations. The tool he uses is his own life- story. As for him, there's miles to go, he says. (This weekly column will reflect on people of substance __ men, women, children who have triumphed over various adversities in life to come out achievers). meerajohn@indiatimes.com( TIMES NEWS NETWORK & AGENCIES ) Quote I liked recently: Calvin: "It's hard to be religious when certain people are never incinerated by bolts of lightning". from the irepressible C&H ;-) My profile (as seen on our company Intranet)...gives a little bit about what I do to earn my bread. Sunil Robert "If it is to be, it is up to me". - Anthony Robbins Sunil is known for his energy and enthusiasm in the entire team. Ever ready to pick a healthy fight, or poke fun at colleagues at all levels, He is friendly, warm and occasionally witty. Sunil has two Master's degrees; one is an MBA and the other in Communications and Journalism. While pursuing Communications he won four out of the five Gold Medals at stake in the University, missing the last one by a mark; he ruefully regrets. He was an avid RJ and Commentator for All India Radio particularly during 1995- 98. His most recent assignment was for Doordarshan Sports, commenting for a match between the visiting Englishmen and Board President XI in Hyderabad. Public speaking started off as a hobby, which became a passion later. Winning the All India Youth Festival speaking contest (YFC) in Calcutta and being an active orator in the young days had triggered his interest in political debate. He had appeared on several UGC shows relating to verbal communication, which have been telecast on Doordarshan. Was an active speaker in the Toastmaster's circuit in Bangalore, till the waves of life swept him to Mumbai. Still nurtures the dream of setting up an academy for children and train them to become Orators. His interests in Media include writing articles for reputed publications like Encyclopedia Britannica and The Economic Times. As a freelance journalist, he had the joy of interviewing and writing about renowned cricketers like Mohammed Azharuddin, Brian Lara, Rahul Dravid, David Gower, Muttaiah Muralitharan and late former skipper of South Africa, Hansie Cronje. Meeting Sachin Tendulkar as a fifteen year old, playing his second Ranji match against Hyderabad and visiting Sydney just around the Sydney 2000 Olympics, he recalls were two of the most memorable events in his freelance journalism career. Sunil has spent over a decade in advertising and sales working for some of the reputed advertising giants in India like McCann and MAA Bozell Advertising. USHA group, Global Trust Bank are some of the brands he had worked as a client servicing professional. He burnished his writing skills and sharpened his insights into mass communication. Fond of Management theory, he has met and interacted with Management and leadership gurus like Tom Peters and John Maxwell and Pat Gelsinger. Pat is credited to be the holder of the patents on Pentium II, III, and 4 chips and is the third most visible face of intel after Craig Barrett and Andy Grove. Stephen Covey is his next target. As a budding communication professional he was selected by the Rotary International foundation to be on the Group study exchange, the youngest of a five-member team from Hyderabad that visited Italy and UK during 1998. During 2000, He visited Hawaii, for an Advanced Leadership workshop. Wanted to address an audience at Hyde park but there weren't any listeners. He worked for Acer India (Pvt) Ltd as Marketing Communications Manager in Bangalore prior to joining i-flex. As Manager - Corporate Relations, Sunil is responsible for the public and investor relation activities for the company in addition to managing industry bodies like NASSCOM and the Ministry of IT. He affirms that the IPO experience at i-flex was the dizzying high point of his career. Please sign my guestbook! 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