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Apr 21, 2009 9:14 am		re: Success in Today's Economy - A Prime Opportunity
John Stephen Veitch		Hello Tori You write very well, and the subject of your Lense is appropriate. The problem for most people is that they don't have the right product, or they are left holding a product or skill which the demand for, has passed by. Marketing, however well directed to a client base that no longer exists won't work no how much money you pour over it. I've written a lot about the economy here: http://www.openfuture.co.nz/ If the economy is really getting you down, just read this part. There are things YOU can and should be doing. http://www.openfuture.co.nz/depression/personalorg.html The key point is that the economic downturn signals change. ALL of our business ideas and our values and our networks are being tested. Every investment you've made, all the stuff you brought, all the skills you've developed, all the decisions you've made (or put off making) in the past are now also being tested. Did you buy the wrong vehicle? Is your house too big and the mortgage too much? Did you take that opportunity to learn real skills? Do you know how to keep a garden? Have you built strong networks or did you neglect to do that? Are you close to your own family? Do you have the savings to get your new idea investment ready? Will your existing customers recommend you? What's done is done, you have to live with that. As Tori said, there is Prime Opportunity in this new economy, but maybe not to do what worked very well last year. If you've made good decisions, and you have the right skills and resources new things that were not possible last year may now be possible. Change is the name of the game. "Recovery" is not close in my view. If it was we'd only be able to rebuild the broken economy that's already shown it's inadequacies. Real recovery has to be based on significant change in the economy, and MOST of that change will be driven by small firms you have not yet heard of, that right now are beavering away in a back room somewhere, getting the new business on the road. The big guys? Don't rely on them. For them change is a 10 year haul, they MUST do it, or they will fade away, (Watch the auto industry go. I predict that only specialist auto manufacturing will be viable in the USA in 10 years time.) Some big firms will survive, but not many, they are just not agile enough. The big shock coming to the USA is the fall in the value of the US$. Other countries seeing this coming are rapidly distancing themselves from being forced to buy US Treasury Bonds. Special Drawing Rights on the IMF, and several other options are currently being evaluated. When that fall in value happens, it will cause huge import driven inflation in the USA, more tough times I'm afraid. But, then the recovery. At it's new low value, the US$ will make it profitable to export manufactured goods again. That will create jobs and slowly over 10 to 15 years things will rebuild, but it won't be at all like it was last year. It will be a leaner, smarter economy, with much higher taxes, more social welfare, better medical care, improved education and better opportunity for ordinary people. That's the goal. From here to there is down a road called "tough times". John Stephen Veitch Open Future Limited - http://www.openfuture.biz/ Innovation Network - http://veech-network.ryze.com/ Building an Open Future - http://openfuture-network.ryze.com/ Private Reply to John Stephen Veitch (new win)

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