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The CopyWriters Connection [This Network is not currently active and cannot accept new posts] | | Topics
how to write emailer copyViews: 159
Oct 14, 2006 8:59 am re: how to write emailer copy
Antara Banerjee Hi Harsh,

We do lots of emailers for our clients so i will answer your second question first.

The simplicity of the content or design depends upon who the target group is. If your client is sending the mailer to his regular customers then it will be read by the TG but if it is a general one then it must be attractive enough for the recepient to read it before they delete.

Secondly as regarding the words limit again it depends how many frames you are using that is if it is on flash and if it is a single sheet sort of thing then definitely less the better

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