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Telling IT Straight [This Network is not currently active and cannot accept new posts] | | Topics
Marketing helpViews: 350
Sep 09, 2007 1:52 pm re: (Lindy) re: re: re: re: ) re: re: Marketing help

Lindy Asimus

Hmm. I would think anyone doing anything can guarantee some level of their work.

What is the alternative? The business owner take a gamble that the person they hire can deliver on their promises?

Frankly, I think it is often the case that 'marketing experts' as I've heard them referred to in this thread ( who could be any body) are often selling something quite other than marketing skills.

I agree, managing expectations is important. That's a good place from which to be negotiating a reasonable guarantee for both parties. The client knows what to expect through the discovery and what not that is established, and the consultant is entitled to know that if the clients agrees to do X that they can provide assurance that they will do Y.

No crystal ball required.

Private Reply to Lindy Asimus (new win)





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