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| Jan 28, 2008 4:54 pm |
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re: re: re: re: re: Marketing help |
Reg Charie
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Lamar,
The basic concept behind SEO is to make your website as user friendly as possible.
As this covers navigation as well as content, I would have to say we work from a "blueprint".
If you are starting out, they you need to do some keyword research before you even get your domain name.
This is the start of your blueprint.
Since you should be building in a known framework, this is the next 'sheet' in your blueprint.
Your framework - template or content management system, if you will, must be designed so not only your visitors can find the 'doors' to other content (rooms) in your site but they must be marked clearly for the search engines to read.
This is especially important for the 'sign' over your main entrance, (your keywords).
You could also consider that your meta tags define the 'materials' your construction is made from. EG. If your meta tags say "this building has an all steel framework" and there is no 'steel' in your page then it would not be true.
Blake.
Take a look at your meta tags and ask yourself if the keywords defined in them are present on your page.
Scott.
Once the tags are defined properly there should be no reason to edit them. Tweaking or edits *might* be necessary to improve rankings but this would be done to page content and not the tags.
Reg
http://DotCom-Productions.com
Private Reply to Reg Charie (new win) |
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