Lindy, It's amazing how things get attributed to me that I never said or did. I never said Squidoo, a digital frame or Poken was a paradigmal shift. However, Squidoo says about itself that it is a Web 2.0 innovation. And, I have probably used that term more times than some folks wish I had. But, I did not coin that term, either. I simply repeated it.

Squidoo, digital frames and Poken are all simply tools that groups of caring people can utilize to help each other out. Of course, you have to first care about each other for that to happen. If you don't care about each other, the tools you choose really don't matter. It's all about connecting the people and the tools to the people and the tools.

A Poken is useless if it does not shake hands with another Poken. Twitter is useless if there are no followers. A radio is useless if there are no listeners. A TV is useless if there are no viewers. A newspaper is worthless if there are no readers. But, you add caring people into that mix and extraordinary things can happen.

If you want to see some wonderful marketing magic take place, bring caring people and social media tools together.

Lamar Morgan
CDMM - Synergistic Business Marketing
(707)709-8605
Need PR?...Call Lamar!

Private Reply to Lamar Morgan 954-603-7901 (new win)