Lindy,

What's in it for us? That is an excellent question. Did you watch the animation and the video documentary? If you did, you should know the answer to that question without my having to tell you. The whole idea here is not simply to rely on my comments, but to do a little of your own due diligence. Visit the website and see what it has to say for itself. Turns out, the site says a great deal.

It's not easy to put a Carrotmob together. It's a lot of work. At least two months worth of work. Every person who competes in the competition runs the risk of losing. Five businesses compete to be the recipient of a Carrotmob. Only one business can win. That could turn off a lot of potential businesses. Nevertheless, there are Carrotmobs taking place around the world.

I have a lot of questions about a Carrotmob event. For example, how do you put a Carrotmob together for a competition between five restaurants? How often should a Carrotmob take place in the same community? Is there any kind of follow-up procedure following a Carrotmob event? I have other questions, but I just wanted to give you a taste of my skepticism, even though I feel this event is a good idea.

Lamar Morgan
CDMM - Synergistic Business Marketing
(707)709-8605
Need PR?...Call Lamar!

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