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Un-Marketing
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| Nov 23, 2005 11:57 pm |
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re: how do you manage your database with your client info |
Jessica Sellers
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We use Constant contact to send emails to our students. I love how it handles unsubscribes. For example, we update our contact lists fairly frequently, so if someone asked to be unsubscribed, and then even if we accidentally tried to add them in again, Constant Contact would recognize the email and would not put it back in. I also love how you can time when messages get sent out.
We also send out mailers on a monthly basis to potential clients and we use Excel for that because I can easily use it in mail-merges in Word. Ideally, though, I think we will switch all our contacts over to Access or a custom database when I get some time to work on it. I like Access because you can more easily look up information based on a set of guidelines. For example, I could pull up a list of Realtors in San Francisco out of a file that has San Francisco, San Bernadino and Salt Lake Realtors without having to sort them out. And yes, you can convert Access files to Excel.
P.S. Anyone know a good custom database?
Private Reply to Jessica Sellers (new win) |
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