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Un-Marketing [This Network is not currently active and cannot accept new posts] | | Topics
Your most profitable marketing efforts?Views: 237
Mar 09, 2007 7:04 pm re: Your most profitable marketing efforts?

Deepak Morris
My most profitable marketing strategy is "Walk, Talk, Show and Tell".

I'll admit, it's not something I came up with. I saw it on TV, in fact. But it works.

Walk:
Go to the customer.

This may mean telecalls, advertising, whatever gets ME to the customer, not the other way around.

Talk:
Shyness may be a desired quality in a bride but outside of that, it's of no practical use.

I TALK about what I do to whoever I meet, wherever I meet them.

Show:
People need evidence. It reassures them. I have a body of evidence that I can produce, no matter what my target audience. It's easy. If a website developer needs an article writer, I have an article. If a publisher needs an author, I have an article. Single outputs can have multiple uses.

Tell:
I used the word because it falls easier on the ear, what with Show & Tell being so common.

The fact is, I don't tell, I yell.

I'm not afraid to make a mistake. I just bull in. It's worked for me. May not work for you. But you did ask for individual profitable marketing efforts.

Deepak

Private Reply to Deepak Morris (new win)





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