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Some suggestions needed

Dec 29, 2007 7:15 pm

re: Some suggestions needed

Kurt Schweitzer

Dr. Daisy,

If you replaced "Spanish" with "English" in your question it would start like this:

"I would love some suggestions on this market I would love to target!! Being fluent in English and from a English background, it makes sense for me to target the English Community but how do I go about doing this??"

What makes you think the Hispanic Community is any more homogeneous than the English Community? You need to do more than just speak Spanish - you need a message that appeals to a particular market segment.

I think your language skills give you an advantage over most Americans, but language by itself isn't enough any more.

Kurt Schweitzer
Urban Village Scooters

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