Great question! Of course, this is really an internal self evaluation question -as well as a cost analysis question. One must first come to terms of thinking there is nobody else that can do things as well as us.…. One must evaluate themselves internally, and decided weather you know your limits and boundaries and your own abilities and then- admit to them. Analytically, there is always the question of labor and time management costs … these two items are now, and continue to be, my driving factors behind outsourcing. I always internalize the "cost-versus-risk equation," and throw in a pinch of "where my time is most valuable" - hence my "Yield" - The answer. I outsource anything I can do – but if I don't see value returned – because, I cannot perform the task properly; in a time frame that is deemed cost effective. (– See - I evaluate myself… A “touch it once and have it done right evaluation”) so to speak One must taking into account - the size and availability of your current labor force, their/your education, (I’m chef- not webmaster) relevant experience, transferable skill sets, language skills etc….again- I outsource items I can't do well, or cannot find time to do because I am spending time doing something else. I outsource VA assistance and Public Relations. Not to mention Web-Management. Personally- I think it depends on where you find your own expertise most valuable. I am a chef - my skills are not transferable in web management or development - or writing. I can whip up a mean Angus Beef Steak with Dijon Mustard Sauce- but I’m not strong at spending time writing articles. nor- do I find interest in doing so. I also am a firm believer that one cannot be excellent at everything... I surround myself with professionals that have strength in the area my business demands... like the old saying goes... “Your business is only as good as the people that work for you!" If you surround yourself with competent well managed- strong individuals - this will reflect and become visible sooner than you think. all the best! It’s cost effective for me. Good luck to you!
gg
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