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Minding Your Own Business [This Network is not currently active and cannot accept new posts] | | Topics
I Need Fresh IdeasViews: 296
Jul 14, 2007 2:30 pm re: I Need Fresh Ideas

Felicia Slattery
Hi Robert,
There are definitely some great posts here for you. I'm new to this group and wanted to let you know about a fabulous marketing method that is free and will expose you to many folks on a personal level.

It's public speaking.

If you take the advice here and join a local networking group, you'll meet loads of new people. (BNI has been suggested... I belong to an independent not BNI group in my area. Also local chambers of commerce have excellent leads groups as a part of their membership-- try out several before you decide on one.) One of the things you can offer is to do pro bono presentations for groups: churches, public libraries, and other non-for-profits (like Rotary, for example) have speakers all the time to talk about things that will benefit their membership. I get loads of leads this way-- talking to groups where small business owners congregate since that I my market.

You need to prepare a flexible speech that can fill 20 minutes up to about 45 minutes. It should contain lots of helpful and relevant information about your topic and even a few "how to" tidbits. It should be obvious from your presentation that working with you is a great option because of your level of expertise and credibility. Speaking has been touted as one of the most powerful forms of marketing your business. CJ Hayden, author of get Clients Now, recommends it highly (that's an excellent book BTW and one you might want to get to help you, too!).

If you have any questions PM me. I offer a 4-week course in how to prepare what I call your signature speech. I'll be offering again sometime this fall. Check out http://www.cashinonspeaking.com for info.


Felicia . Slattery, M.A., M.Ad.Ed.
Communication Consultant, Speaker & Coach
Discover how to Increase Business by Communicating Your Credibility-- free e-course at: http://www.communicationtransformation.com/creating-credibility-ecourse.html

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