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| Aug 14, 2007 2:13 am |
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re: Converting Hits to Clients |
Reg Charie
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Hi Andy,
I took a look at your site and agree with Denise.
You have to focus on answering the question "What is in this site for me BEFORE telling visitors what you do.
It has been proven that having prices results in more sales.
You also need a way to pay online. Sites that actively sell or offer a means of payment are 1500 times more likely to get the sale.
Advertising online is a numbers game and you need to use your metrics to figure out how people get to your site. Where they are coming from or what search terms they use to find you.
Your web-stats program should tell you this.
If it is a comprehensive stats program you will be able to see referring links and search terms used to find your site.
Another stats program can be found at http://crazyegg.com They offer a free tracker that shows where people click when on your website.
This is great for refining your page layout so you direct people where you want them.
50 a month is a small number. You need to get more links to your site out there.
Getting someone to phone you from reading your site's material is one of the hardest things to do and the best way is to make it part of the "order" process.
The order process is not necessarily to order your services, it could be to "order" something free that you are offering.
Reg
http://DotCom-Productions.com
Private Reply to Reg Charie (new win) |
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