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Sep 06, 2007 5:54 pm |
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re: re: re: re: Opinions on page width. |
Laura Wheeler
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Ah... There is a huge key. What we think we need to tell them, compared with what they really want to know.
You know, most of my clients work with me after I talk to them, via phone, email, or face to face. I don't need to tell prospects what I tell each one that I talk to. I just need to tell them enough of what they want to know, so that they contact me.
But sometimes it is SO hard to define where to draw the line!
Is the information intimidating or helpful? Are prices helpful or scary?
Me, I won't contact someone who doesn't list prices. And I like information first. But I'm a techie, and my clients are not. So all that info has to be optional, and the prices have to be conveyed in a way that is flexible.
Laura Mom to Eight Firelight Business Enterprises, Inc. http://www.firelightwebstudio.com http://www.westernhillsinstitute.comPrivate Reply to Laura Wheeler (new win) |
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