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Nov 04, 2003 3:34 am re: Listening lab method
Stephan H. Wissel
Hi Kyle,
> Kyle Pero wrote: >
>Mark Hurst, founder of Creative Good, has posted an article on his site about a new method for conducting user tests, which he has dubbed “the listening lab” ...
I think this is an excellent method... in the right time and place. I wouldn't want to replace my task oriented usability tests with it. However it can prove invaluable:
  • when you start where a site/application already exists (revamps)
  • There is a big hu-ha inside the client organisation what is the right thing to ask users (aka. if you can't agree on questions, don't ask any :-) )
  • When you want to learn about individual discovery strategies (how do different users try to find out what is possible
So I see potential at an earlier stage, when defining the goals is key, less the verification if they can be achieved.
:-) stw

Private Reply to Stephan H. Wissel (new win)





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