Ryze - Business Networking Get a Coderbuddy developer now
www.coderbuddy.com

"I Highly Recommend Them" - Magnitude.io CEO; US timezone; affordable rates; Silicon Valley leadership
Get your software built!
Buy Ethereum and Bitcoin
Get started with Cryptocurrency investing
Home Invite Friends Networks Friends classifieds
Home

Apply for Membership

About Ryze


Ezine Publishing Cafe [This Network is not currently active and cannot accept new posts] | | Topics
why opt-out is a bad approach to building a listViews: 412
Nov 22, 2005 4:57 pm re: why opt-out is a bad approach to building a list

Angela Smith, FreeFuelNationwide.com
Hi Lisa,

If I understand correctly, that you never added yourself to this persons mailing list, then I agree that opt-out is the wrong way to get subscribers.

Gathering a list of friends and people that have contacted you by email or through your web site in the past does not give you the right to place them on a mailing list and then start sending them emails.

But opt-out to the end of all opt-in emails is a requirement in the CANSPAM Act.

So I guess my question is this... is it possible that you may have sent or requested something via email to/from this colleague over the past 5 years that may have been an autoresponder or list that they considered you giving them permission to contact you again?

I agree the only way it should be done is to invite people to join your list on a web page first- get the opt-in, but then always include a way that they can opt-out in each and every email.

As for taking it personally, it's just a bad idea. Sure, on occasion I ask people that unsubscibe if they would share with me WHY, but I never take it personal.

I have way more important things to worry about.

Angela

Private Reply to Angela Smith, FreeFuelNationwide.com (new win)





Ryze Admin - Support   |   About Ryze



Ryze Android preview app

Testing Gets Real: blog on A/B testing, building businesses with feedback loops, by Adrian Scott

© Ryze Limited. Ryze is a trademark of Ryze Limited.  Terms of Service, including the Privacy Policy