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The Email Postage Stamp possibility

Feb 08, 2006 4:57 pm

re: The Email Postage Stamp possibility

Russ Jackman

I don't tend to send a lot of ezines, but my clients do. My advice to them would be:

(i) Drop AOL subscribers, or encourage them to sign up for a Gmail or other web-based service to receive their e-zines, or

(ii) Since I have paid to reach AOL subscribers with my advertising message, I would make sure that my message includes advertising from competing service providers.

Russ

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