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choosing a business nameViews: 218
Aug 03, 2005 1:29 am re: re: choosing a business name

Dean H.
How bout just, "H.Dean". I found that many folks have a hard time pronouncing my last name, Hua . And then, you just follow it with a slogan and such. Anyway.

Having read many of these posts, I found that most people identify with their business name if there is some sort of meaning behind it (ie; family history).

It's tough. Because while a business name will have meaning to you, other folks could probably care less as to what your business name is. Branding the business name takes alot more creative effort. You have to consider slogans, logo identity, and other creative marketing efforts to create a business name that people will connect with. It's one thing for you to connect with your name, but it would help if others can connect with it too.

Of course, at the end of the day, none of this would matter unless your business actually brought in money as well. Go figure.

dean

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