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Marketing A MixerViews: 220
Sep 04, 2005 2:37 am Marketing A Mixer

Lamar Morgan 954-603-7901
Garland,

If you wanted to increase mixer attendance in a small town, what would you do? I am looking for suggestions beyond what I have already done or am doing. Here is what I have done:

1) Posted and distributed flyers and brochures.
2) Posted to Ryze Events and LakeCountyView.com (local site)
3) Distributed mixer news in organization newsletter
4) Made personal phone calls.
5) Sent our email via organization's Yahoogroup.
6) Provide free admission to all, free food, free refreshments (including wine)and nice door prizes.
7) Provided locals newspapers with press releases about the event (and it normally gets printed).

One thing I am thinking about doing is having a "virtual" special guest via a Skype speakerphone conference for about 30 minutes. Another thing I thought about doing is sending out "pass-along" cards in the mail to people outside the county inviting them to visit.

What else is there left to do? Is there some kind of unwritten rule that says you can only expect about 10% of your organization's own members to turn out for a mixer? Having only 16 members show up when you have more than 160 I think is pathetic. And, these are paying members! What could be wrong with this picture? How do you correct it?

Lamar Morgan

Private Reply to Lamar Morgan 954-603-7901 (new win)





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