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| Oct 02, 2005 10:34 pm |
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re: What is the REAL Problem with Business Mixers? |
Wolf Halton
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I think the "Not know how to behave" answer is the most likely. Have I been invited to one of your mixers? I know "What you have to do at mixers". You have to have a 30-second "what I do, and who are my best prospects" speech. You have to give the speech to a few people and meet them as if you were there to help them. If everybody takes that tack, then there is no chance of a super-recruiter, or super-promoter to dominate the group. In my experience, the people who organize these groups intimidate the hell out of those of us who do not. You, as a promoter, may not realize what a high bar you set, and how nervous people are to attend if they think they will be asked to participate more than just putting in their dues and appearing once a year. Like ryze lists, these groups have far higher membership numbers than actual attendees.
Business owners have seen these things come and go, and expect to pay for their meal by listening to a number of unwanted come-ons, and so steel themselves for this ordeal by losing the directions to the event.
IMO, Mixers with a keynote speaker are more likely to be attended. (I am available as a speaker, as is Garland and several others on this list, but that is beside the point.)
Meetings with a point beyond our petty issues are better attended. These, because there is a known "topic of interest" to all attendees. How about a Mastermind meeting about how we are going to employ all of these new arrivals from the gulf coast? We have a huge opportunity here to do well by doing good. Your mixer would be attended by anybody who wanted their company name to be attached to such a laudable endeavour.
My 2 cents,
Wolf Halton
http://www.arrowstars.com/LYA
Private Reply to Wolf Halton (new win) |
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