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Can Your Blog Be Your Main Web Site?Views: 225
Oct 26, 2005 6:06 pm Can Your Blog Be Your Main Web Site?

Garland Coulson

Psssst...come over here.  I have a secret for you.  Don't tell anyone, but my entire web site is just a blog!

Long before blogs became popular, my web site was set up in a blog system.  I love my blog site because I can easily update the content.  When you add new articles nearly every week, having a web designer adding them doesn't make good financial sense and it isn't the best use of your web designer's creative abilities.

The benefits of a blog as my main site.

  • Don't have the expense and time commitments of maintaining both a site and a blog.

  • Very easy to add content myself whenever I want just by copying and pasting.

  • Very article focused.

  • Blogs tend to rank well in search engines.

  • Automatic creation of RSS feeds - another way to publish and reach people with my articles.

  • Built in search capability.

So is having a blog as a web site site for everyone? 

Absolutely not!  A blog works for me because I write lots of articles and add more continually.  If I was an online department store, putting this into a blog would be very difficult.

Here is a table to help you understand whether your web site could be a blog.  If most of the comments in the "yes" column apply to you, you may be able to convert to using a blog as a your main web site.  If most of the comments in the "no" column fit, a blog probably won't work.

Yes No
  • I will write and post new content every week
  • My site has a strong article and informational focus
  • I have a small number of products and services
  • I don't need an online product catalog
  • My content doesn't change regularly
  • My site has primarily a product or service focus
  • I have a large number of products or services
  • I need an online product catalog

My own site is done is a blog system called Geeklog at http://www.geeklog.net.  It does require some technical knowledge. If you are looking for a similar solution that is easier for beginners, check out Blog Harbor at http://www.blogharbor.com.  

I added e-commerce, auto responders and ad tracking to my site using 1ShoppingCart.

Having my web site as a blog has saved me 1,000s of dollars and has given me a great way to connect with my target audience.

Garland Coulson, “The E-Business Tutor” is an acclaimed speaker, author and coach in the field of Internet marketing for small business and is the creator of the Free Traffic Bar at http://www.freetrafficbar.com.  For more information, visit The E-Business Tutor web site at www.ebusinesstutor.com or call toll-free in North America at 1-866-413-0951.

Permission to publish this article on your own web site or in your newsletter is granted as long as the complete article is used and the final paragraph and link to our site is intact.

Private Reply to Garland Coulson (new win)





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