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Internet Advertisng Success PyramidViews: 241
Nov 12, 2005 1:59 pm re: Internet Advertising Success Pyramid

Denise O'Berry
Garland --

You wrote:
So if your Internet advertising is failing you can use your tracking to troubleshoot it. Here are some examples:

2. Lots of clickthroughs but no sales means that your landing page isn't working or the product offering isn't compelling enough.

And here are the million dollar questions that come up time and again.

1. What are "lots of clickthroughs?"

2. For a good selling page, what should people expect the conversion rate to be (clickthroughs that buy)?

Best regards,

Denise O'Berry
Small Business Expert

Want to squeeze more cash out of your website? It's time you had your own product. Visit http://www.gotsmallbusiness.com

Private Reply to Denise O'Berry (new win)

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