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Cost for acquiring a lead

Nov 18, 2005 8:08 am

Cost for acquiring a lead

M Sandeep

Hi everybody,
Just joined this network today. Seems to have quite a few interesting nuggets of information. Would anybody know what would be the cost of acquiring a lead for an insurance company. Based on offline methods and online which would included display ads and Google Search Engine advertising. If the figures are India specific that would be like a 7 course dinner when all I expected was a sandwich. ;-)

Cheers
Sandeep

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