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where is american mobile industry goingViews: 222
Aug 09, 2007 3:29 am re: re: re: re: re: re: where is american mobile industry going

Ken Hilving
Every case of an under serviced market segment is an opportunity for an entrepreneur to meet the needs and dominate that market segment.

Enterprise customers being short changed? Seems like a huge opportunity. If its an issue of the feature sets and capabilities of the point of delivery device, then a specific product set could be the answer. Partnering with the major wireless providers, this new service niche would consist of the user hardware, and back end feature provisioning and billing. A little VPN magic would seem to make this an interesting alternative for corporate solutions, and some bulk minutes would perhaps make it a better choice to purchasing departments as well.

Since the mobile providers already have a presence within this market space, it would make sense to let them handle the sales end and for the entrepreneur to be an "invisible" provider. There is the risk that these providers would see the potential and press forward on their own, but if the solution was already designed and simply looking for a carrier and sales channel, an early buyout might be attractive all around.

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