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A business planViews: 154
Dec 31, 2008 6:41 pm re: A business plan

James Possible
Hi YvonneW,

Don't let your business plan be about anyone else but you...wink!

This isn't about getting money, proving yourself or anything like that. I work with people everyday that miss the magic of this thing we call a "business plan".

As a matter of fact, I just got off my weekly call, the discussion we had today is what I call...

Big Ass Dream!

If you don't understand how your business impacts your life your business will continue to be about surviving versus thriving.

Being an sales, marketing, accounting and professional all at the same time isn't fun! Only a solo-professional would torture self like that.

Anyways, I kept asking the callers to go further and the end result for one of the callers was this...

Current income $30k a year, her an I were looking at the possibility of $110k a year. As we talked and looked at "WHAT WOULD BE DIFFERENT" she suddenly recognized that she already had the potential to create a $110k income and that possibility existed not with a potential client...rather with a current client.

She was totally surprised and really couldn't understand how she missed it.

Another caller and I were looking at the difference of having 15 clients versus 1,000 clients. Remember "BIG ASS DREAMS"!

Well, after some discussion I asked her what's the first thing that comes to mind when you consider having 1,000 clients versus 15? Immediately she said "LEVERAGE".

So, I asked her "If all you focused on was 15 clients would you ever have considered leverage?" She said "No!"

Yvonne, I would encourage you to forget about making a formal business plan and then begin to create a "Big Ass Dream"! A dream so outrageous and impractical that you could never in a hundred years (being realistic) see it as a possibility.

Once you've started to write down your "Big Ass Dream" then start to look ask yourself "how long?" 5 years, 10 years, 15 years or more...just write down the number that comes to mind. Don't question it "JUST WRITE"!

Here's something to consider...

What would be different in your business if you didn't have to be the Sales/Marketing/Accounting/Professional all in one?

What would change?

Write it down...don't doubt, don't question, just write. Write simply, keep it simple, you can fill-in the details later. Details aren't important at this point.

To your success,

James Possible (Mr. Possible)

Possibility is not an accident, it's a choice!


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