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Why RSS is an *adjunct* delivery methodViews: 1069
May 15, 2005 2:32 pmWhy RSS is an *adjunct* delivery method#

lisa micklin
Hi All-

Over the last year there has been a lot of buzz about RSS and ezine publishing. In my eyes, RSS is a wonderful adjunct delivery method, but should not be relied on as your sole delivery method for your ezines.

This week Marketing Sherpa posted a great summary article on the pitfalls of RSS. You can access the article here until 5/23/05, at which point it will only be available for a fee. http://www.marketingsherpa.com/sample.cfm?contentID=2988

So what do you think? Are you publishing via RSS? How's that going for you? Personally, I create a feed for every ezine issue that I publish, how about you?

best,
lisa
~~~~~~~~~~~~
Start Your Ezine Now
http://startyourezine.com
~~~~~~~~~~~~

Private Reply to lisa micklin

May 15, 2005 7:26 pmre: Why RSS is an *adjunct* delivery method#

Christopher Knight, http://EzineArticles.com/
I have about 150 RSS feeds running and think it's completely a no-brainer that everyone should have at least one for every newsletter that they produce.

Think of it as "search engine insurance" meaning it's in the toolbox of finding a way to create traffic without the help from a search engine handoff of the traffic. Once you discover RPC/pinging and how many search engines enjoy scanning your RSS feeds, you may even find rank and search engine inclusion that you could have had otherwise as quickly.

There are many worthwhile purposes for RSS beyond SE insurance and I'm certain we'll see an explosion of RSS integration into almost every publishing platform.

I was just thinking about an article I wrote a year ago on the 22 reason why Email is not Dead and how RSS is not the replacement... It's probably time to update the article now.

Just in case I was the slightest bit wrong in my defending email article, I also launched RSS Universe to better educate myself on how to leverage RSS. Figured there was and is much to learn yet.

-Chris

PS: Lisa...is there an RSS feed for this discussion community?

Private Reply to Christopher Knight, http://EzineArticles.com/

May 19, 2005 1:44 pmre: Why RSS is an *adjunct* delivery method#

lisa micklin
Hi Christopher,

Thanks for sharing your articles and thoughts. I agree completely that RSS will become integrated into almost all publishing platforms in the not too distant future.

Currently Ryze does not offer RSS feeds for posts, but wouldn't that be awesome if they did?

I'm one of those people whose lives were changed when I hooked up with a feed reader. I converted every ezine subscription that I could to RSS instead of email delivery. I can't even tell you what it has done to slow down my inbox congestion!

best,
lisa
~~~~~~~~~~~~

Private Reply to lisa micklin

May 25, 2005 5:20 pmre: re: Why RSS is an *adjunct* delivery method#

Lisa DeClue
Holy Cow, Chris ~ there is SOOOOOOO much to learn. I want to read every article on RSS Universe (wish I paid attention in speed-reading class!).

I'm a WAHM with limited time and built a decorating website to work "smarter, not harder." My newsletter goes out monthly to double opt-ins. Would you be so kind to suggest where I should start reading on your site to best advantage (first things first)?

Thank you and blessings,
~~Lisa
Decorating with HGPgal
http://www.HGPgal.com

Private Reply to Lisa DeClue

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