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Strategic Marketing & Planning
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Using Signature files to promote your businessViews: 468
Aug 16, 2006 4:16 pmUsing Signature files to promote your business#

Heidi Richards

Good morning Everyone!

I am writing an article for a new publication about the use of signature files and have a couple of questions for you.

#1 Do you use signature files?

If not, why not?

If so, how do you use yours? (feel free to share it in this thread)

2. Do you have more than one that you use for different occasions? Please explain.


For those of you who are unsure of what a signature file is Shiftnetworks.com has a good definition that I like to share: A signature line or file is "a short message placed at the bottom of an e- mail message or a discussion group posting that identifies the sender and can include items such as phone number, fax number, address, information about the person's occupation or company, and even a philosophical saying or humorous message."


Thanks so much!

Heidi Richards, Founder & CEO
The WECAI Network (http://www.wecai.org) - Women of Wisdom, WeChamber, WUN Publications, My Pink Pages, Women's Global Registry and more!

Private Reply to Heidi Richards

Aug 16, 2006 6:47 pmre: Using Signature files to promote your business#

Mark Ballantyne
I use mine everywhere. Even in the bath! ;-)

Logo Design - Vector Conversion - Print - www.eagleimagery.co.uk

Private Reply to Mark Ballantyne

Aug 16, 2006 6:55 pmUsing Signature files to promote your business#

Heidi Richards

Dear Mark,

Thanks so much and you gave a perfect example of a creative way to use one - If you used "I use mine everywhere! Even in the bath!" in your signature file I am quite sure you would get more people to click through to your website :)

Have a clean day... and then some.

Heidi

Private Reply to Heidi Richards

Aug 16, 2006 7:06 pmre: Using Signature files to promote your business#

Reg Charie

Hi Heidi,

As you can see I do use signature files.
They are a way for people to find out more about me and what I do.
I also advocate using anchor text rather than straight links for the extra "brownie" points in the search engines page rank.

I have several different sig files.
One for each email account I have and for different forums.

Reg

First page SEO results.  
Content Management Systems, SEO, Design, Marketing, and webmaster's resource .
MetaCryL - Business Promotion - We JV. Interested?
- Zero Grief Budget Hosting - World Class Support
See my Ryze Network, "Telling it Straight".

Private Reply to Reg Charie

Aug 16, 2006 7:17 pmUsing Signature files to promote your business#

Heidi Richards
Hi, Reg!

Thanks for the input - can you explain how to use anchor text for us neophites? Is it a picture (graphic)?

Heidi

Private Reply to Heidi Richards

Aug 16, 2006 7:39 pmre: Using Signature files to promote your business#

Reg Charie

Hi Heidi,

Anchor text is using a descriptive phrase to link to a web page.
As in my sig below I use "First page SEO results" as the link instead of http://dotcom-productions.com/cms/seo-results.htm

Doing this gives the search engines more context to use in their ranking of pages than a straight link.

It is done by using code like

< a href="http://dotcom-productions.com/cms/seo-results.htm">First page SEO results.< /a>

where the hidden link follows the a href= and is in-between quotes and the visible text link is after the first > bracket.
(I added a space after each of the leading brackets < to show the code here. Reg

First page SEO results.
Content Management Systems, SEO, Design, Marketing, and webmaster's resource .
MetaCryL - Business Promotion - We JV. Interested?
- Zero Grief Budget Hosting - World Class Support
See my Ryze Network, "Telling it Straight".

Private Reply to Reg Charie

Oct 03, 2006 2:58 amre: re: Using Signature files to promote your business#

Cijaye DePradine

Signatures are by far one of the best Marketing tools we have.  And if we can use them to make money online..then all the better!

 

 

Cijaye DePradine Your Marketing Strategist Your Marketing Message

Private Reply to Cijaye DePradine

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