Make your 404
pages more useful
Tuesday, August 19, 2008 at 10:13 AM
Your visitors may
stumble into a 404 "Not found" page on your website for a variety of reasons:
- A mistyped URL,
or a copy-and-paste mistake
- Broken ortruncated
links on web pages or in an email message
- Moved or deleted
content
Confronted by a
404 page, they may then attempt to manually correct the URL, click the back
button, or even navigate away from your site. As hinted in an earlier
post for "404
week at Webmaster Central", there are various ways to help your visitors
get out of the dead-end situation. In our quest to make 404 pages more useful,
we've just added a section in Webmaster
Tools called "Enhance 404 pages". If you've created a custom 404 page this
allows you to embed a widget in your 404 page that helps your visitors find
what they're looking for by providing suggestions based on the incorrect URL.
Read
the whole story!
Once again, Google is making life easier for Webmasters (and aspiring ones!).
Do you have a custom 404 Page? If not, what are you waiting for? This simple
tool is a great way to funnel mistaken visitors to a page you definitely want
them to see!
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Susan McCool Spotlight Marketing & Design - http://www.SpotlightMarketingAndDesign.com Virtual Office Associates - http://www.VirtualOfficeAssociates.net Ryze Network - The Business Consortium - http://tbc-network.ryze.comPrivate Reply to Susan McCool |