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Tuleeho ExperiencesViews: 3057
Mar 24, 2008 2:37 amTuleeho Experiences#

Arina Suchde
Introduction

Tulleeho (www.tulleeho.com) offers a range of fun and informative activity for individuals and companies to introduce them to the world of beverages.

The typical motivations behind doing these workshops for a company are:

a) Equip their employees with a soft business skill, which comes in useful when interacting with clients / business partners in a non-formal setting
b) Act as a fun, off beat team-building initiative
c) Serve as a relationship building activity with customers / prospects

Food and Beverage experiences

The experiences we offer include:

Tulleeho Cocktail Gurukul-
Participants are seated at live bar counters equipped with all the equipment, glassware and beverages they require to make a range of exciting drinks under the guidance of the trainer.

Cocktail Workshop Format – 90 minutes (30-100 people)

Session Outline:
During the course of a 90-minute session, participants will be exposed to the exciting world of cocktails. Participants will get to sample and make cocktails at live bar counters equipped with all the equipment, glassware and beverages they require to make a range of exciting drinks under the guidance of the trainer.

Participants will make and sample upto 4 drinks each. From the Cosmopolitan to the Caipirojka, we'll teach you to make them all! You will cover the following:

 Cosmopolitan
 Caiprojka
 Apple Martini
 Shooters
 others

Drinks will be demonstrated and sampled by all the participants, and the participants can walk up to the bar counters to make the cocktails.





Taj Tea Trail-
A tea tasting workshop (30-50 people)
BECOME A TAJ TEA CONNOISSEUR WITH A CERTIFICATE TO BOOT

SESSION CONTENTS:

• TYPES OF TEA
• HOW TEA IS MADE – DIFFERENCE BETWEEN FIRST FLUSH, AND SO ON..
• HEALTH BENEFITS OF TEA
• GUIDED TEA TASTING WITH AN ILLUSTRATION OF HOW TEA SHOULD BE BREWED
• TEA VS. WINE
• BLIND TASTING
 INTERACTIVE EXERCISE WITH 1-2 PARTICIPANTS
• TEA TRADITIONS
• INTERACTIVE ELEMENTS – TEA WORDS, QUIZZES AND MORE..


Participants also have a Chance to win
o STAY @ A TEA GARDEN
o INVITE TO A TEA PARTY WITH SAIF ALI KHAN
o OTHERS…

• EACH PARTICIPANT GETS A “CERTIFIED TAJ TEA MASTER” CERTIFICATE AND A TAJ TEA GOODIE BAG



Tulleeho Wine Experience (90 minutes / 3 hours) (15-50 people)



Session Outline:

• A brief discussion on the history and types of wine
• Characteristics of certain important grape varieties
• A comparison of old world and new world style
• Wine storage, carafing and decanting
• Reading a wine label
• A short discussion on buying wine accessories & glasses
• The art of tasting wine
• Indian / Imported Wine tasting (covering major grape varieties)
o White (any 2-3)
 Sauvignon Blanc
 Chardonnay
 Riesling
 Chenin Blanc
o Red (any 2-3)
 Merlot
 Cabernet Sauvignon
 Shiraz
 Pinot Noir
o Rose
o Port
o Champagne
** Subject to availability / budgets




Tulleeho Whisky Experience – On the Rocks: 90 minutes - 3 hours (15-50 people)

Session outline

- What is whisky? How is it made? What are the different types of whisky? What are the key raw materials?

- Taste the difference between:
o Scotch
o Irish Whisky
o Single Malt (2 Malts from different regions of Scotland)
o Bourbon
o Tennessee Sour Mash (Jack Daniel's)

- Sample the top 4 whisky cocktails:
o Rob Roy (A Manhattan made using Scotch)
o Old Fashioned
o Scotch Sour
o Mint Julep



Tulleeho Wine Trail (In Season - January-April only) (15-60 people)




Day/Weekend trips to

• Grover Vineyards, Doddaballapur (ex-Bangalore)
• Sula Vineyards, Nashik (ex – Mumbai)

Trip outline

The trip covers the following:

• Visit to the vineyard in an AC bus
• Breakfast (for Mumbai only) and Lunch
• Guided tour of the Vineyard and Winery
• Tasting of representative wines from the vineyard






Tulleeho Kitchen: 90 minutes - 3 hours (15-50 people)

Food is the natural rapport builder. When a group creates their own gourmet meal and then feasts on the sumptuous results, it learns quickly the value of working together, as well as experiencing first-hand what efficiency and high production is all about. And we know what high efficient production leads to: happy customers, better revenue and a better work environment.
How it works
• Choose a menu: we at Tulleeho with executive chef Richard Graham have designed a series of menu featuring various cuisines. We help you select the best menu for your group.
• Venue: We prefix a venue which provides the most professional kitchen settings and environment for the event.
• Fine tune the details: Tulleeho kitchen fine tunes every detail to make the event and the process easy as well as memorable.
• Memorable event: When you arrive, have a nice glass of wine, and a nosh while you mingle. For every dish, a cooking station is equipped with a recipe, and the ingredients and tool you need. The chef explains and demonstrates key techniques, while you create and learn by doing. After cooking together for about two and a half hours, sit down, relax, and eat!
• The fun Lives on: Each guest receives Tulleeho kitchen recipes so they can show off their new skills to friends and family. In addition, we capture all the fun of your Tulleeho kitchen cooking experience with our digital camera, and share the photos with you








Our responsibilities

Tulleeho organizes everything! Viz:

• Session structuring and implementation
• Transport (for Wine Trail only)
• Programme design
• Trainer hire
• Alcohol
• Non alcoholic beverages & garnishes
• Certificates and handouts
• Goodie bags (as applicable)
• Venue liaison & set up
• Lapel mike & PA System / Other AV equipment as required – if not available with venue (to be charged extra at actuals)
• Others…



Venue responsibilities

• Glassware
• Service staff
• Non alcoholic beverages, Ice, garnishes (for Tulleeho Cocktail Gurukul)


About Tulleeho

Tulleeho provides training services in the area of alcoholic beverages for individuals, corporates and bartenders. These include Wine appreciation sessions, Cocktail workshops and Scotch and Single Malt appreciation sessions. We have executed more than 40 workshops and training programmes for individuals, bartenders and corporates.

We have been providing marketing consultancy and services for alcoholic beverage companies since 1999. Our website www.tulleeho.com is a leading source of information and entertainment on drink and drinking out. Brands we have worked with include Smirnoff, Bacardi, Johnnie Walker, The Famous Grouse, Cutty Sark, Veuve Clicquot Ponsardin, Sopexa, Teacher’s, Signature, Fling, Tres Magyues Tequila, Sula & Grover.


Our corporate clients include:
Glaxo Smith Kline
Accenture
Book Cafe
Cyber Media
ESPN
Everest
Ferring Pharmaceuticals
HCL
Standard Chartered
Discovery Travel & Living
Infosys
Apollo Tyres
HSBC
Zapak.com


Testimonials

Shubhajit Sen
, Vice President Marketing, GlaxoSmithKline Consumer Healthcare Ltd
“We did a bartending workshop for the marketing team with Tulleeho. It was one of the most unique, fun events that we have done. It was professionally managed, relaxed and participative. The Tulleeho team easily surpassed what we expected from the event. 
I think the greatest value we got as a team was developing a surprising close bond with each other. The team talked about 'moments' from the workshop for months after that and the event is a common memory/experience for the team. Individually, it became a minor talking point socially ("I learnt this cocktail at a workshop that GSK organised"). 
Overall the Tulleeho workshop is a small but significant tool that helps in knitting the team together.”
Neeraja Joshi, HR Manager, Everest Consulting
“The "Tulleeho Wine Experience" was truly elevating! The Guys in our office loved every moment of it and Magandeep Singh is an inspired sommelier. By the way the folks here all envy his job!
It just happened to have been the first day of one of our employees that day and he thought that this was the way the Firm welcomes ALL the new joiners into the organization! He was thrilled and will never forget his experience and still shares this with all the subsequent new joiners.
We look forward to having more such events, hopefully soon.”
Rajbir Singh, Project Manager, HCL Technologies

"The practicals session was the highpoint of the training program"

Aditya Tripathi, Vice-President, Lifestyle, Discovery Travel and Living

“We asked Tulleeho to do a series of wine education events for our corporate clients and the response was tremendous. The idea of a wine tasting event was very original and far more useful than the run-of-the-mill cocktail parties. We have had lots of enquiries asking for an encore and will do one soon.”

Dr. Ashok Alate, CEO, Ferring Pharmaceuticals

“A TRULY DELIGHTFUL EXPERIENCE"


Shingari Ramachandran /Associate manager HR/Apollo Tyres

“Thanks for the great workshop..!!! It was really fun and did encourage a lot of teamwork and complete fun and laughter. Today morning my people are still talking about the same”




Private Reply to Arina Suchde

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